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Library usage mining in the context of alternative costs The case of the Municipal Library of Prague
Year: 2017
Type of publication: článek v odborném periodiku
Name of source: LIBRARY HI TECH
Publisher name: Emerald Group Publishing Limited
Place: Bradford
Page from-to: 558-576
Titles:
Language Name Abstract Keywords
cze Užívání služeb knihovny v kontextu alternativních nákladů - případová studie Městské knihovny v Praze Chování uživatelů knihovních služeb je založeno na jejich schopnosti hodnotit užitek ze spotřeby. Toto hodnocení je založeno na schopnosti analyzovat i tzv. alternativní nákladů k zajištění substitutů. Cílem příspěvku je proto analyzovat a studovat chování čtenářů v knihovně a to v kontextu alternativních nákladů. Jde o zcela nový přístup, který rozšiřuje možnosti analýzy chování spotřebitelů kulturních služeb. knihovní služby; alternativní náklady; případová studie; Městská knihovna v Praze
eng Library usage mining in the context of alternative costs The case of the Municipal Library of Prague The behaviour of a library user is based on his ability to evaluate the consumption of library services based on alternative market services. The purpose of this paper is to study the usage behaviour in a public library building in the context of alternative costs instead of a narrow focus on book circulation data. Design/methodology/approach - By library usage mining, using associative rules, the authors described the behaviour of library users and identified the typical behaviour during the visits. The authors analyse the results in the context of alternative costs assigned to the visits. Findings - The results confirm that some underused services, such as digital services, deliver significantly greater benefit. The frequency of use, the duration of visit and the number of items used are associated with higher alternative costs. There were no significant differences in alternative cost within economic groups (excluding pensioners). This paper identified 41 frequent patterns with different alternative costs. Library services; Library users; User behaviour; Association rules; Alternative costs; Usage mining

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