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Mezinárodní marketing - globalizace trhů
Authors: Mandysová Ivana
Year: 1999
Type of publication: článek v odborném periodiku
Name of source: Scientific Papers of the University of Pardubice - Series D, Faculty of Economics and Administration
Publisher name: Univerzita Pardubice
Place: Pardubice
Page from-to: nestránkováno
Titles:
Language Name Abstract Keywords
cze Mezinárodní marketing - globalizace trhů Mnoho firem se zklamalo na zahraničních trzích, když většina trhů je již nasycena a nové je třeba nalézat.
eng International marketing - the Globalization of Markets Many companies have become disillusioned with sales in the international marketplace as old markets become saturated and new ones must be found. international marketing, globalization